Blog Post #5

By Alan Farinas

Length: 8:18

Chapter 5: Magazines

Description:  Fast Company Magazine’s Alan Weber giving his thoughts on the current state of the magazine industry and how it can survive in the future.

Quiz Question: How have magazines adapted to new media over the years?

Answer: Magazines adapted to the new media by embracing them. When movies came around they put out cover stories about movie stars and magazines specializing in movies. They did the same for television and the internet, and even branched out into both mediums. Magazines have also created web versions of themselves and exist alongside strictly online magazines to interact with the growing group of consumers that are hooked to the web.

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