Week 2: Media Impact or Business Aspect of Media

By Maxwell Egbujor

In the twenty-first century, we have reached an era where information lies on our fingertips 24/7. Google is our bestfriend nowadays and Social Media (Twitter, Instagram, Facebook) expose everything for better or for worse. In terms of news coverage however, where most media coverage is hovered over by a conglomerate. Fox, CNN and MSN are all owned by conglomerates such as  Time Warner, 21st Century Fox and CBS Association. The owners and CEOs of these coporations all have various political stances and want the people that listen to their message to believe the same. News broadcasted from these stations usually have the truth in them but are portrayed in a manner to sway you, whether it be to the Right or Left wings, or to hit certain emotions so you feel a certain way about a crisis hopefully.  Chapter 2 truly changed my understanding of the media. I 100% understood that stations like Fox news were conservative and how politics play a huge role in the news you hear from the station’s broadcast. But I had little knowledge of the role that conglomerates play in how the stations are what they are today. I have no idea that Time Warner had such an influence on many things that I’ve come to know and understand today. The men and women that started these conglomerates wants their message to be spread to us in the most efficient way possible, and will broadcast to us our daily news with their little seasonings of political beliefs to go with it.


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