Week 8: Media Law

BY: Esau Carpenter

In 2015, the Oregon-based sporting goods company Tannerite Sports sued NBC News for libel and slander. Tannerite Sports claimed to have been defamed by “false and misleading statements in the NBC news piece.” The NBC report called Tannerite’s explosive rifle targets “bombs,” and implied(according to Tannerite) that they pose a serious threat to public safety. A federal judge ruled in NBC’s favor concluding that the rifle targets were meant to explode and could therefore be referred to as “bombs.” Any dangers reported by NBC would be known as improper use of the product by any “reasonable viewer.”




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